Stories
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Coat your skin
For many, colder weather means dryer skin. This is due to that the dry, cold air tries to balance itself by draining sources of humidity. -
Presenting our colleague and blogger Iván Valencia
People who are themselves and take care of themselves are authentic to me and thats beautiful. Authentic moments of joy and happiness shared with good friends, close ones and the love of your life, thats beautiful. -
Thanks for your support again and again!
Three months ago we launched the campaign to support Doctors Without Borders in their important work against covid-19. For each purchased Loelle pr... -
Skincare – a tribute to women who paved the way for me
These two women are my role models in many ways. Both strong and following their inner voice no matter what other people said. They had heavy labour work that tore down body and soul. -
It’s July and it’s official, summer is finally here! I’ve waited and longed for this favourite season for a long time.
It’s July and it’s official, summer is finally here! I’ve waited and longed for this favourite season for a long time. Here in Sweden we have a gr... -
Just because it says "lipstick, blush, face oil or facial mist", doesn't mean that it cannot be used for something not labeled on the bottle.
My name is Sharonda, I’m a Pro Beauty Informant but in a matter of words, I’m a Cosmetologist, Makeup Artist, Barber, Writer, and Marketer. -
The perfect moisturizer?
So the real question is: do we actually need moisturizers consisting of gazillion ingredients that have been cooked and cooled in different phases and costed alot of energy to manufacture?
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This obsession with female youth in the society is very connected with the men’s view on us. We’ve been told that we should be pretty for the boys and desirable for the men.
Introducing Loelle Stories and one of our writers Kitty Chan -
Conventional products were always at hand and somehow they were the norm. In retrospective I can understand why.
I am Kajsa and I do more at Loelle than appear on beauty shots on Instagram feed every now and then. Four years ago I moved to Stockholm to take ...
